Researchers at University of Leeds have found that parents accessing a website that contains reliable information about the measles, mumps and rubella (MMR) vaccine can be the most cost-effective way of increasing its uptake. Informing parents about the vaccine via a website containing information helping parents make a decision about MMR is on average 9.20 cheaper per vaccination to the NHS than informing them solely via a GP consultation, and 7.17 cheaper than ...
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