Social Media + Behavior Psychology Leads to HIV Testing: Study

A UCLA study demonstrates that an approach that combines behavioral science with social media and online communities can lead to improved health behaviors among men at risk of HIV infection. The study was published on Sept. 3 in the peer-reviewed journal iAnnals of Internal Medicine/i. The evidence-based approach not only led to increased HIV testing and encouraged significant behavioral change among high-risk groups but also proved to be one ...

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Written by: editor - Saturday, September 7, 2013

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