Culture has a huge impact on creativity, although individualist and collectivist cultures were on nearly equal footing regarding the quality of the creative output, suggested a study. The research from Concordia University showed that those from individualist societies generate a greater number of ideas as compared to their collectivist counterparts. Gad Saad, professor at Concordia's John Molson School of Business, said that the individualists came ...
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Wednesday, January 28, 2015
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